Cupra eyes fresh growth with expanded line-up and new markets

Cupra’s growth plans will focus on both broadening its model range and expanding into new markets, according to interim CEO Marcus Haupt.

Next year, it will launch the new Raval electric hot hatch, shown in near production form at the Munich motor show, on the Volkswagen Group’s MEB Entry platform. It will be the brand’s smallest model and, starting from around £22,000, its cheapest. 

The eighth model in Cupra’s line-up, the Raval “is very important to us”, Haupt told Autocar.