Samsung Galaxy S26 launch live: S26, S26 Plus, and S26 Ultra specs, Galaxy AI surprises, price, release date, and everything we expect

Before we get into what Samsung will actually unveil at Unpacked, have you noticed the event is happening later than usual? Over the past few years, Samsung has typically launched its flagship Galaxy S series in January, but that did not happen this time, reportedly due to a late internal change.

There were earlier rumors that Samsung might drop the base Galaxy S26 in favor of a Pro model or replace the Plus variant with an Edge version called the Galaxy S26 Edge. However, following the reportedly weak sales of last year’s Galaxy S25 Edge, Samsung appears to have scrapped those plans and is sticking with the familiar trio: the Galaxy S26, S26 Plus, and S26 Ultra.