Nothing doesn’t currently operate any retail locations in the US, or indeed anywhere outside its Soho flagship store. Clothing retailer Kith stocks the Nothing Ear 2 earbuds at several of its NYC locations, but a dedicated Nothing storefront is, of course, another thing entirely.
As is the case with physical storefronts for tech brands like Google and Samsung, Nothing’s retail locations are more about marketing and brand awareness than actually distributing hardware to customers. Nothing describes its Soho location as “a unique way to experience our entire product range.”
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